“I Believe and Help” is a charitable initiative that makes money out of recycling plastic bottle caps. The funds go for buying medical equipment for the neonatology wards of 2 local hospitals in Varna. Our team gladly supports this charitable cause which united tens of thousands of people in the name of two win-win goals – care for the babies and for the environment. Our colleagues at iCard and myPOS are serving as an example within our local community. Together we made it possible to install this heart-shaped collection box at our office grounds, not only for caps but also for any other plastic rubbish. The nation-wide initiative was born here, at our home city, back in 2015. Thanks to multiple charitable campaigns up-to-date, more than 120 tones of plastic caps were collected and recycled. The collective effort contributed a total of 11 donations for buying needed medical equipment. The “I Believe and Help” campaign attracts a growing number of followers due to its simplicity and effective messages. Persistent efforts by many people is the way to go, even if the goal is too big to believe it’s possible. Our team will continue to support different campaigns and causes. Doing good is part of our corporate culture and it’s also the way to make the world a better place.